Book Jacket Design and Its Cultural Significance

Book jacket designs act as historical snapshots of the visual culture prevalent during their creation through the use of typography, shapes, style of imagery and overall mood. Illustration also played a significant role in development of the book jacket as an art and advertising medium, although illustration now struggles to maintain its prior prestige in the digitally dominant 21st century. By studying these historical examples and examining the development of the medium, I created three book jacket designs as a practical demonstration.