The Fossil Fuel Industry’s Marketing Practices: Shaping Policy and Public Understanding

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dc.contributor.advisorKing, Julie
dc.contributor.authorStromberg, Eliana
dc.contributor.departmentUniversity Scholars.en_US
dc.contributor.schoolsHonors College - Honors Programen_US
dc.contributor.schoolsUniversity Scholaren_US
dc.date.accessioned2023-05-22T18:53:36Z
dc.date.available2023-05-22T18:53:36Z
dc.date.copyright2023-05-04
dc.date.issued2023-05-22
dc.description.abstractBeginning in the mid-twentieth century, scientific research and major ecological events highlighted the necessity for innovative environmental policy to protect human health and the environment. Growing research in this field established the process known as the greenhouse effect, which leads to marked climatic change. More frequent observations indicating the anthropogenic nature of climate change led to considerations of policies and regulations that address fossil fuel combustion due to its relationship to atmospheric greenhouse gas concentrations. Since the identification of this relationship, the fossil fuel industry has led efforts to spread doubt and uncertainty in climate science. Among these efforts are widespread “greenwashing” campaigns. More recently, these disinformation campaigns have shifted to those of “climate delay,” or efforts that aim to downplay the urgency to address anthropogenic climate change. Such campaigns have a known impact on consumers and may be subject to regulation by the Federal Trade Commission for their unfair and deceptive nature. The breadth of these efforts reveals the extensive influence of the fossil fuel industry on political institutions, the economy, and most importantly, the public.en_US
dc.identifier.urihttps://hdl.handle.net/2104/12244
dc.language.isoenen_US
dc.rightsBaylor University projects are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. Contact libraryquestions@baylor.edu for inquiries about permission.en_US
dc.rights.accessrightsWorldwide accessen_US
dc.subjectThe Fossil Fuel Industryen_US
dc.subjectMarketing Practicesen_US
dc.subjectClimate Policyen_US
dc.subjectThe Origins of Environmental Policyen_US
dc.subjectGreenwashingen_US
dc.titleThe Fossil Fuel Industry’s Marketing Practices: Shaping Policy and Public Understandingen_US
dc.typeThesisen_US

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